U.S. Body Care Cosmetics Market: Your Guide to Success
Unlock the potential of the $4.1 billion U.S. body care industry with this all-in-one report! Packed with insights on market trends, consumer preferences, ingredient innovations, and digital growth strategies, it’s your ultimate resource for launching or scaling a body care business. Perfect for entrepreneurs and brands ready to tap into growing demand and create a winning formula for success!
NOTE: This is an electronic analytical report comprising 120 pages, available exclusively in digital format (no physical delivery). The report provides in-depth insights and data-driven analysis to support strategic decision-making and operational planning within the body care cosmetics market
- Regular price
- $400.00
- Sale price
- $199.00
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U.S. Body Care Market: Insights, Trends and Opportunities
Market Overview: Discover why the U.S. ranks among the top two global markets, with projected growth of 3% annually through 2028. Learn how online sales are reshaping the industry, set to capture 37% of the market by 2027.
Consumer Insights: Uncover the rising demand for natural and premium products, with Millennials and Gen Z leading trends. Learn why ingredient transparency and ethical practices are key to capturing these audiences.
Innovation Spotlight: Explore the surge of cutting-edge ingredients like CBD, bakuchiol, and niacinamide that are redefining product formulations and capturing consumer attention.
Strategic Guidance: Gain step-by-step advice on starting or scaling a body care business, from branding and digital marketing to navigating permits and licenses.
Competitive Landscape: Dive into profiles of major players like CeraVe and private labels and understand what’s driving their dominance in the market.
Whether you’re launching a new brand, expanding your product line, or seeking to understand the evolving consumer landscape, this report delivers the insights and tools to help you thrive in the U.S. body care industry.
Market Performance & Growth
The U.S. body care market is a $4.1 billion behemoth, with every American spending an average of $11.9 on products annually. Online sales are taking the lead, capturing 29.6% of the market in 2023 and set to skyrocket to 37% by 2027—outpacing global e-commerce growth. The steady 3% annual growth through 2028 means opportunities are everywhere. The shift toward premium and natural products is reshaping how and where consumers buy. If you want to dominate this expanding space, this report has the roadmap.
Don’t wait - get the knowledge, build your strategy, and lead the charge.
Consumer Insights & Trends
Here’s the truth: Millennials and Gen Z are rewriting the rules of body care. They’re hooked on natural ingredients like CBD, niacinamide, and bakuchiol, with clear preferences for sustainability and ethical sourcing. Gen Z is cost-conscious and quick to try affordable options, while Millennials are ready to splurge on premium, high-quality products. Natural products are trending stronger with age, while store visits and influencer marketing are key for younger buyers. This report digs into what drives them to buy and how you can align your brand with their values.
Get inside their heads, leverage the insights, and own the future of body care.
Competitive Analysis & Opportunities
CeraVe has mastered the market with its affordable, dermatologist-recommended formulas, but private labels are catching up, securing a spot in the top five players. Together, six brands hold over 50% of the market share, leaving plenty of room for innovative and bold brands to rise. Opportunities are massive: focus on trending ingredients, eco-friendly packaging, and untapped markets like men’s body care. With consumer preferences shifting and barriers like ingredient costs and regulations, agility is your biggest weapon. This report gives you the tools to outperform the giants and carve your own niche.
Get the data. Take the leap. Redefine the market.
